Verscom Solutions: Bridging the NGN Divide!

Telecom services world-wide are today being deployed with greater economy, reach and subscriber usability than ever before, thanks to the emergence of Next-Generation IP networks and services. The best of these new architectures can readily incorporate and scale the network operator’s desired services and features, and are deployed and operated far more economically than legacy networks.

Well-designed NGN architectures support the economical extension of services to new regions and subscriber groups, such as those who are currently underserved, un-served or inhibited by usage costs. But perhaps the most exciting aspect of NGN networks is the potential to incorporate service differentiation, driving subscriber loyalty and heightened usability.

Many Questions, Many Opportunities - One Strategic Partner

The IP opportunity is enticing both new & established service providers to leverage NGNs: large SPs are increasingly planning staged migrations or implementing ‘cap and grow’ strategies. This transition was projected only a few years ago to be a swift and “revolutionary” one, but is instead being realized as a more organic, prudently-implemented and evolutionary process which gets exponentially complicated with the introduction of technologies and standards like IMS. Service providers are increasingly recognizing that:

  • There’s no one NGN: each network’s design is unique and there are perhaps thousands of variables in equipment choices, business models, services, regions and subscriber targets. One wrong choice in any of these variables can delay a service or derail a business.

  • There’s a big difference between running a services network and building one: creating the network and services suite is a different challenge, and often orders of magnitude more difficult than managing the end product.

  • Equipment vendors aren’t network designers: they’re not objective sources for network design advice, because their primary motive is sale of their own equipment or software.

  • The business can change dramatically from country to country: regulatory requirements, legal restrictions and fundamental business protocols vary sharply from country to country. Entering a new market usually presents legal, technical and professional hurdles that the average service provider hasn’t encountered before.

  • Services matter, but which ones? What should the individual service provider deploy in order to survive, differentiate and create sustainable, meaningful growth? What are their target market’s unique realities and requirements? The answer can vary sharply from SP to SP. For many, some slight customization of revenue-ready managed services are a compelling solution. For others, unique services created from the ground up are the only answer.

      Both existing & emerging service providers are determined to win market share through some combination of compelling services, better-optimized service bundles, cost advantages and/or new service reach.

      Until only recently the telecom industry’s seers predicted a universal adoption of next-gen communications technologies, followed by the rapid roll-out of new services which would drive carriers’ profits skyward. The realities have been quite different, as both established and new service providers grapple with the questions noted here, and the overarching question of how to build unique, sustainable value within an entirely new services framework, which holds both compelling promise and significant peril.

      Verscom Solutions gives service providers the insight and ability to:

      • Solidify and strengthen their business models
      • Evaluate and identify the best-of-breed solutions that optimize their opportunities for success
      • Design and develop their network architectures and highly differentiating service sets, customize and deliver underlying NGN infrastructure, and provide ongoing support
      • Discover, de-mystify and resolve the complex regulatory requirements, legal hurdles and market-specific challenges unique to each deployment

      As a strategic partner to its service provider customers, Verscom accelerates and sharply cost-reduces deployment and service profitability vs. in-house NGN development initiatives.